Google Analytics Consultancy

What We Do

Whether you’re setting up Google Analytics for the first time or trying to squeeze more from your existing implementation, we offer a comprehensive suite of services:

• GA4 Implementation
  We’ll set up Google Analytics 4 for your website or app—whether you’re an ecommerce store, lead-generation business, or content blog. From defining tracking goals, setting up events, to integrating enhanced measurement and ensuring ecommerce tracking is config’d right, we do the heavy lifting so your analytics deliver useful insights.

• Google Analytics Audit
  Already have GA configured? We’ll review your setup end-to-end: tag implementation, goals and conversion tracking, filtered traffic, referral exclusions, internal traffic, cross-device tracking, data sampling issues, configuration settings etc. You’ll get a clear audit report highlighting gaps, opportunities, pitfalls, plus cost & timeline estimates for improvements.

• Custom GA4 Reporting
  Raw data is one thing—actionable insights are another. We build bespoke dashboards & reports aligned with your KPIs (e.g. acquisition, behaviour, retention, conversion funnels). Whether it’s internal dashboards for stakeholders, marketing-team overviews, or deeper cohort-analysis/behaviour-flow reports, we make sure you can see what matters immediately.

• GA Configuration & Optimisation
  Setting up GA is only the beginning. We fine-tune your account: correct settings (data retention, User-ID, consent mode where needed), filters, custom dimensions & metrics, event parameters, cross-domain tracking, enhanced ecommerce. We also ensure your property structure aligns with your future needs (e.g. multiple domains, subdomains, app + web).

• Hourly / Ad-hoc Consultancy Sessions
  Sometimes you just need guided help: an hour of expert Q&A, training someone on your team, or resolving a specific issue (tracking not firing, discrepancy between tools, confused by reports). These sessions are flexible & tailored to your immediate needs.

• Troubleshooting & Fixes
  If parts of your GA setup are underperforming—missing events, incorrect conversions, duplicated pageviews, or tracking breaks—we’ll diagnose & fix them. Ensuring that your analytics are reliable so you’re not making decisions on bad data.

Why Walker Analytics?

We’re not just technicians; we’re analytics partners. Here’s what sets us apart:

1. Proven Track Record & Migration Experience
   Since 2021, we’ve migrated hundreds of Google Analytics properties—even complex ones—from Universal Analytics to GA4. We understand what works (and what doesn’t), so you don’t have to learn the hard way.

2. Tailored to Your Business, Not Cookie-Cutter
   We don’t believe in “one-size-fits-all.” Your business model, traffic volume, data sources, and goals are unique—so is our solution for you. We ensure that your GA setup reflects your KPIs and gives you usable insights.

3. Data Integrity & Trust
   Data is only valuable if it’s accurate. We inspect and correct tracking issues, enforce standards for event naming, filters, avoid data sampling, and ensure data hygiene. Our audits and fixes help you move from uncertainty to confidence.

4. Speed & Clarity
   We deliver fast, strategic implementations and audits, with clear communication, timelines, and real deliverables. You’ll always know what we’re doing, why, and when it will be ready.

5. Ongoing Support & Growth
   Analytics is not “set and forget.” As your business grows, your metrics, customer behaviour, and channels evolve. We stay with you—providing optimisation, report iteration, trainings, and adjustments.

How It Typically Works

Here’s how engagement with us for Google Analytics Consultancy usually proceeds:

Who Benefits Most

Our Google Analytics Consultancy is particularly useful for:

• Businesses moving from Universal Analytics to GA4 who want a smooth transition.

• Companies that have GA set up but are unsure about what metrics and events they should track.

• Organisations with disparate data sources (web, mobile, CRM, marketing tools) that want to bring clarity and consistency.

• Marketing teams looking to reduce reliance on agencies or developers for small changes.

• Leaders who want data they can trust, want reports that tell a story, not just dashboards full of numbers.

Key Outcomes You’ll See

Engaging with Walker Analytics delivers measurable value:

• Better Decision-Making — you’ll have clarity on what’s working (and what isn’t) so you can reallocate spend, double down on successful channels, and cut what’s not.

• Reduced Wasted Effort — clean, efficient setup means fewer tracking errors, fewer surprises in reporting, and less time spent fixing.

• Faster Insights — dashboards and reports built for your business let you get answers quickly—not waiting weeks.

• Alignment Across Teams — with standardised metrics, improved data understanding, everyone—marketing, product, leadership—gets consistent insights.

• Improved ROI on Marketing & Product Investment — better tracking and measurement means more efficient campaigns, better retention, better product/feature prioritization.

Investment & Pricing

We offer flexible pricing depending on your needs, scale, and current level of readiness. Some of the typical options:

• Audit Only – for those who want a health-check on their current setup

• Full Implementation Package – from planning through launch and reporting

• Ongoing Consultancy / Retainer – monthly or quarterly check-ins, optimisations, and new report builds

• Hourly Q&A / Training Sessions – bite-sized support for specific issues or upskilling your internal team

After our initial discovery call, we’ll provide a detailed proposal with scope, deliverables, timeline, and cost.

Let’s Get Started

Don’t let poor configuration, tracking gaps, or unclear reports hold your business back. With Walker Analytics, your Google Analytics setup will be a trusted tool for growth, not a source of confusion.

• Book a free consultation today to discuss where you are, where you want to go with analytics, and how we can help bridge that gap.

• Request a FREE quote so you can evaluate options and costs with no obligation.